Practical AI Education
Stop experimenting with AI. Start using it properly.
Small Biz Prompt Shop gives you the prompts, systems and training to use AI the right way: saving time, creating better content and marketing smarter from day one.
25+ years marketing experience
500+ small businesses helped
Built by a real small business owner
Free · Ten questions · Four minutes
Are you paying for a bigger business than yours?
Most small business owners are not overspending because they chose badly. They are overspending because the pricing grew with the list, and the tool was built for a team they do not have. The Marketing Stack Check gives you the number, in four minutes, without a sales call.
- What your marketing tools actually cost you a year
- How many contacts you are paying for who have not opened in three months
- Whether the tool fits the business you actually run
- Three next steps, chosen from your own answers
Built from 213 things small business owners said about their marketing tools in public forums, vendor communities and one to three star reviews. We never name or rank software vendors, and we never sell your details.
Sample result
You are paying big business prices for a tool that is working against you.
$5,220
a year on marketing tools, from your own answers
Plus three next steps and a plan emailed to you. Figures are estimates based on what you tell us.
Why it works
Built to actually save you time
Save actual time
Turn long content tasks into short sessions. Our prompts work with your tone, your audience and your real business needs, not generic templates.
Built for small business
No corporate jargon. No enterprise workflows. Just practical AI help for service providers, consultants, retailers and trades who need marketing done faster.
Ready-to-use systems
Plug-and-play prompts, done-for-you setups and clear workflows you can start using today. Skip the learning curve and get straight to results.
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Small Biz
The Prompt Shop Podcast
with Dan MacInnis
Small Biz
AI Marketing
The Prompt Shop Podcastwith Dan MacInnis
Start here
The best brains in the room, and one of them better be yours.
Short, practical episodes on making better marketing decisions with AI, from a marketer who has run it inside real small businesses. Nineteen episodes so far, in order, from your first weekend with AI to the questions worth asking before you connect any tool. Each one ends with a free one-page takeaway you can use the same day.
5 to 10 minutes
New episodes on Wednesdays
Free takeaway every episode
How we help
Four ways to work with us
Whether you want to learn, try, buy or build, there is a stage that fits where you are right now. Ready for the whole system? See the Coached Engine Build.
1
Learn
Free GPTs, cheatsheets, the podcast and video training to get the mental model before you spend a cent.
Start learning →
2
Try
Low-risk prompt packs and templates. Plug, paste, and see what actually changes in your business.
Try a pack →
3
Buy
Done-for-you AI setups and 1:1 sessions. Real help to move the needle this week, not next month.
Get help now →
4
Build
Custom lead tools that turn visitors into qualified leads. Strategy, build, launch, the works.
Build a tool →
New 1:1 coaching
Build your marketing engine. Keep the keys.
An eight-week coached build with six one-on-one sessions. You build a marketing system inside Claude that knows your business, writes in your voice and tells you what to do each week. I coach every step. You own every piece.
1Foundations
2Strategy
3Lead capture
4Content and quality checks
5Email and nurture
6Measure and Rhythm
Engine Check
$395 + GST
90 minutes and a one-page build plan. Credited to your build.
Coached Engine Build
$3,500 + GST
Six 90-minute sessions over eight weeks.
Most popular
Ways to get started
Skip the overwhelm. These are the offers that actually move the needle for small business owners.
Most Popular
Daily Operations Prompt Pack
Five prompts that turn ChatGPT into your operations assistant. Prioritise work, summarise meetings, write difficult emails, document processes, in minutes, not hours.
$20
Get the pack →
1:1 Session
Prompt Power Hour
60 minutes, 1:1 with Dan. Walk away with custom prompts that actually work for your business and your voice.
$100 / 60 mins
Book now →
1:1 Coaching
Coached Engine Build
Eight weeks, six one-on-one sessions. Build a marketing system inside Claude that knows your business and writes in your voice. You own every piece.
$3,500 + GST
Learn more →
Real results
For real small businesses
25+
Years marketing experience
500+
Small businesses helped
19
Podcast episodes, each with a free takeaway
Ready to stop experimenting and start using AI properly?
Find out what your marketing tools really cost you, or start with the free training.
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